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IMDb Changes Rating Scale for ‘The Little Mermaid’ Following ‘Review Bombing’

IMDb changed the way it reports audience scores for the new live-action version of Disney’s “The Little Mermaid,” according to its website.

The film currently has a 7.0/10 rating out of 43,000 votes on the popular movie database. This rating comes with a small disclaimer that says, “Our rating mechanism has detected unusual voting activity on this title. To preserve the reliability of our rating system, an alternate weighting calculation has been applied.”

The note appeared on the US, Canadian, U.K., Brazilian, and Mexican “Little Mermaid” pages.

“Although we accept and consider all votes received by users, not all votes have the same impact (or ‘weight’) on the final rating,” it says on the IMDb FAQ page. “When unusual voting activity is detected, an alternate weighting calculation may be applied in order to preserve the reliability of our system. To ensure that our rating mechanism remains effective, we do not disclose the exact method used to generate the rating.”

Despite mixed reviews from critics, some industry insiders believe “The Little Mermaid” is being “review bombed,” which happens when a large number of people or a few people with multiple accounts post negative user reviews online even if they haven’t seen the work in question.

Even with negative reviews, “The Little Mermaid” cleared more than $117 million at the box office over Memorial Day weekend. Viewers praised lead actress Halle Bailey’s performance but said several parts of the film felt unnecessary, especially the unsettling live-action versions of Ariel’s sidekicks Scuttle, Sebastian, and Flounder.

The film has a 68% critic score and a 95% audience score on Rotten Tomatoes.

“Halle Bailey and Melissa McCarthy save an otherwise BLAND Disney retread,” one reviewer wrote.

“Meh. I was SO looking forward to this and while it brought moments of laughter and joy, it fell a little flat. Loved Ursula though, thought she was awesome!” another person wrote.

“Overall it didn’t stray from the original story line, but there were moments I would’ve savored more and others that felt too slow for what was going on. I’m glad I saw it, but won’t care to own it or probably ever watch it again.”

  • Rich...... says:

    What does that explanation even mean in plain English….??

    I wonder if the IMDb number crunchers hire themselves out to democrat voting districts at election time because it sounds like they do what the democrats seem to do a lot….manipulate the data by a magic (never to be disclosed) method so that some votes are weighted more than others.

    Alternate weighting calculation sounds like it came right out of the Democrat playbook….

    This should be a chapter of its own if the old textbook for graduate students called “How to Lie With Statistics” is ever rewritten or republished.

    As my probability and statistics professor used to say frequently: Not all liars are statisticians….but all statisticians are liars.

  • Ashley says:

    I have a rating for this film. NSFVAA. Not Suitable For Viewing Anytime Anywhere! This is a steaming pile of excrement and idiots are still buying into this crap. They get what they ask for…..crap

  • Bruce Walters says:

    It was a good film, until the blacks had to ruin it.

  • It’s simple. To stop this crap, don’t pay to see this! Don’t watch it. Same with advertisements, on tv. Always a black man, white woman and mixed child as a family. Or Black woman, white man and even a child that looks Asian! What the hell? Woke shit! Don’t feed the beast!! Just like the stores now, no one will help you, he people who work there don’t know anything about the store or department. All I see is a bunch of young people in a huddle giggling and shouting about! It’s true! I don’t think they want us in the stores anymore. So, they make it so you have such a horrible experience you order online, or have it delivered to your home. Guess what, prices are more because of these practices. They win! The woke world puts us against each other even against ourselves. Hell you can’t even protect yourself now. If you feel threatened or defend yourself with a weapon, you are automatically wrong! For sure you are wrong if the person that is verbally or physically hurting you is black! We need to wake up! See what’s going on, don’t put up with it! We start cancelling TV stations, like Net Flix, and others or just change the channel when you don’t like it and it will make a difference. This includes the woke news! But, the most important thing we need to stop, is movies that try to brain wash our children! Please, please open your eyes!

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